Advertising Rates: print & online See: Sooke Business Directory >>
7 ways to advertise (last update Nov.5/10)
<< Return to: General advertising info
Publication Print Advertising:
Glossy Colour Print Magazine
WHY ADVERTISE IN the GLOSSY BI-MONTHLY MAGAZINE?
Be seen in MapleLine Magazine. In addition to promoting your business, service or event in the glossy bi-monthly magazine, your participation shows support for good news and great ideas in an ongoing conversation about the growth and changes in the Sooke community. Our ongoing health and arts sections are of value to all readers.
Reader retention is up to 2 months (of the face-date after release) or longer. Most readers indicate long-term periods of reading during times of relaxation. MapleLine excels at delivering accessible writing -- people read our stories all the way through and have a high content retention rate. Time spent with MapleLine includes time viewing your advertisement. The small dimensions of the publication encourage carrying the publication in briefcase, purse or tote bag.
Some printed issues of the magazine will be kept by readers for an entire season (e.g. Christmas season or summer holiday season) or an entire lifetime (if a story is meaningful to an individual, family or group within the community). Some readers are now professing to being 'collectors', with each issue kept in sequence, for future reference.
All ads are full-colour, printed on beautiful glossy stock. Design services included.
1. PRINT ADS - feature articles section
MINI-BURST: $100. Small boxed display ad. Size: 2.25" x 1.0"
STEPPIN' OUT: $145. Boxed display ad. Size: 2.25" x 1.25"
PRESENCE: $165. Boxed display ad. Size: 2.25" x 1.5"
FOOTPRINT: $165. Mini banner-style. Placed at the end of an article.
Size: 4.75" x 0.75"
CHUNKY: $200. Boxed display ad. Size: 2.25" x 1.875"
[special available to March 31, 2011: book this size for 3 consecutive issues and get a 10%
discount]
CHUNKY-PLUS: $235. Boxed display ad. Size: 2.25" x 2.0"
BOLD STATEMENT: $325. Vertical boxed display ad. Size: 2.25" x 3.375"
COMMANDING: $495. Half the page. Size: 4.75" x 2.75"
(no bleed)
BIG MAMA: $925. Full page. Size: 4.75" x 6.5" (no bleed)
2.
PRINT ADS - back cover
HALF COVER SIZZLE: $695. Half the back cover. Size:
4.5" x 3.5" (no bleed)
BREATHTAKING: $995. Inside back cover. Size: 5.25" x 7.25" +
bleed (full page)
BACK COVER DYNAMITE: $1,350. Full back cover. Size: 5.25" x 7.25" + bleed
BACK COVER & INSIDE COMBO: $865. Half the back cover. Size: 4.5" x
3.5" (no bleed) *plus* one 2.25" x 2.0" boxed display ad inside
the magazine [regular value for both bookings would be $930--
you'll save $65].
3.
PRINT ADS - directory section
(inside back)
Text-box display,
classified style. On the inside back page and/or 2nd-to-last inside page(s). Design services included.
Get the word out:
Info Blast: $39.50. Up to 4 lines of text
Mini
Logo Message: $55. 5 lines of text, with mini logo
Directory display ad - mini: $75. 2.445" x 0.875"
Directory display ad
- small: $100. 2.445" x 1.0"
Best sellers:
Directory display ad - medium: $115. 2.445" x 1.5"
Directory display ad - large: $145. 2.445" x 1.8"
Largest sizes:
Directory display ad - extra-large: $165. 2.445" x 2.0"
Directory display ad -
banner: $185. 5.0" x 0.625"
TECH SPECS (display ads)
PRINT: PDF or jpeg; 300 dpi; CMYK; full bleed should include 0.25"
additional
ONLINE: jpeg; 72 dpi
Bi-Monthly MAGAZINE PRINT DEADLINES 2011:
| ISSUE COVER DATE ~ release date is on Wednesdays | Editorial Deadline and Themes | Ad Insertion Deadline | Camera-Ready Deadline |
| BI-MONTHLY | In addition to seasonal themes, EACH ISSUE includes sections on HEALTH and the ARTS. | Book your ad by this date for in-house design. | Submit print-ready ads (CMYK/300 dpi) by this date. |
| Vol.3 No.2 Jan-Feb. 2011 Jan.5 Winter 2011 | Thurs. Nov.30/10 New Year, winter, Valentines & family, personal space, indoor plants; real estate review. | WINTER: Wed. Dec.8, 2010 | Mon. Dec.13, 2010 |
| Vol.3 No.3 Mar-Apr. 2011 Mar.2 Spring 2011 | Thurs. Jan. 27/10. Spring season. Food sustainability, planting, garden plans. Housing and community growth. | SPRING: Wed. Feb.9, 2011 | Fri. Feb.11, 2011 |
| Vol.3 No.4 May-June 2011 May 4 Early Summer 2011 | Thurs. Mar.31/10. Graduation, weddings, summer vacations, crop gardening, swimming. | EARLY SUMMER: Thurs. Apr.7, 2011 | Wed. Apr.13, 2011 |
| Vol.3 No.5 July-Aug. 2011 July 6 Mid-Summer 2011 | Tues. May 31/10. Canada Day, outdoor sport, animals & nature, photography. | MID-SUMMER: June 7, 2011 | June 13, 2011 |
| Vol.3 No.6 Sept-Oct. 2011 Sept.7 Fall 2011 | Fri. July 29/10. Education, harvest, contemplation, Sooke Fine Arts Show, fishing update, soccer. | FALL / Back to School: Aug.7, 2011 | Aug.13, 2011 |
Inquiries: advertising@maplelinemagazine.com
POLICIES
ADVERTORIALS.
We do not publish advertorials (i.e. ads in the form of articles)
either online or in print, though we
may seek advertisers whose products and services amplify the message or
theme of feature articles.
RESTAURANT & FILM REVIEWS will be accepted for consideration in our ArtsinSooke.com website, but we reserve the right to decline any commentaries that are unduly negative or slanderous about our advertisers or any third party.
WE RESERVE THE RIGHT TO DECLINE any event listing, advertisement or sponsorship
which in the opinion of the publisher does not serve the best interests
of the publication, readership or community.

Join
the